We do a lot of design and custom painting here at the Ritte Community Center for the Design and Appreciation of Bicycle Machines. Some of it is exploration for future stock paint schemes, a lot of it is for custom frames and special paint jobs for special people. But occasionally we just want to fuck around a bit.
The Player One bike is a prototype aero-tubed Bosberg that reached a dead-end in the development process and instead became the canvas for a fuck around session. It's hard to trace where the 8-bit theme came from. Probably because most of us are in our 30s and those Atari and early arcade game graphics are imprinted deep in our gray matter like our mothers' faces. Either way, one thing led to another, and the most obnoxious Ritte was born.